Welcome to Advanced PPC weekend course 1-16 June

Discussion in 'Digital Marketing' started by marc campman, Jun 1, 2019.

  1. marc campman

    marc campman Customer
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    Hello learners and welcome to the Advanced PPC weekend course. In this thread you can ask questions, share ideas and I will use this to share bookmarks of the sites/tools/videos I will be using during this course.
    Regards,

    Marc
     
    #1
    Mangal Joe Edwin and _51482 like this.
  2. marc campman

    marc campman Customer
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    Here are bookmarks of weekend 1 and ebook version of Flirtonomics.
     

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  3. _51482

    _51482 Member

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    Thank you so much for the resources :)
    -Mia
     
    #3
    Last edited: Jun 8, 2019
  4. Eliz_D

    Eliz_D Member
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    Hello Marc and Fellow Learners,
    I am trying to develop Search Listing for company whose legal business name is Seasons Assisted Living, but domain name is LivingThroughSeasons.com. When the business name or the domain are searched, only the directory sites appear. This is the problem they ask me to solve and I have tried but have not found the solution. I am trying to get their website to appear when the business name or the domain name is searched. See the uploaded screen shots.

    They are registered with several directory services who charge for referrals and appear when the business name or domain are searched. I met with them to see if I could use the website for this class. I have a included UA Google Tracking number on the site and also developed a Google Ad, but it is on pause until I get budget from them. This is the problem they ask me to solve and I have tried but have not found the solution. The website is hosted by wix and is a template website, my knowledge of wix is limited, so any help would be appreciated.
     

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  5. _51482

    _51482 Member

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    Here is my keyword research, I will be doing an Ad based around one product ( fat burner ) Is this all I need to do for keywords? I could only use moz once because it wanted me to pay. I used google & Voyant to get my keywords it just felt too easy. I would love some feedback, I sent a screenshot.
    -Mia
     

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    #5
  6. marc campman

    marc campman Customer
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    Bookmarks up to 9 June
     

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  7. marc campman

    marc campman Customer
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    Looks good. You may want to prioritise them. Also, I would add some negative keywords as well. In your area there may be quite a few words you that are similar but not relevant.
     
    #7
  8. _51482

    _51482 Member

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    Ok great, I will do that. Thank you!

    Do you have any negative keyword suggestions, I am struggling a little.
    My ideas:

    Free
    Iron metal ? Were Iron Brothers but not metal
    Iron services
    Vegan, our products are not vegan

    Disregard the screenshot, I figured it out :)


    Thanks for your help
    -Mia
     

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    #8
    Last edited: Jun 12, 2019
  9. marc campman

    marc campman Customer
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    Have you registered the web site at Google Search Console? This is where you need to tell Google that you are the owner of the site. It will ask you to add a unique number on one of your pages so Google can then check that you are the real owner. You should also upload a Site map on Google Search Console. Also check if the site is listen on Google myBusiness. If so, you can then claim the site as the owner.

    BTW, when I search for https://www.livingthroughseasons.com/ they come up as the first search result. To search without Google using your own search history, go to Chrome, file, new incognito window.

    Let me know if this helps.
     
    #9
  10. marc campman

    marc campman Customer
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    Here's the latest bookmarks file, with all bookmarks for the entire PPC course.
     

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  11. Eliz_D

    Eliz_D Member
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    Thank you I appreciate your feedback.
     
    #11
  12. Shaikh_18

    Shaikh_18 Moderator
    Staff Member Simplilearn Support

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    Hi Eliz,

    I hope the information shared by the trainer was helpful.
     
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